Morning coffee
FreshGrab Café should feel fast, premium, and easy, with white to-go cups and a pastry on the way out the door.
FreshGrab Markets
The neighborhood market, reimagined for where people live now.
FreshGrab Markets brings a modern market, café, and kitchen directly into residential communities, combining the warmth of a fresh neighborhood store with a format built to scale across multifamily living.
Market, Café, and Kitchen.
Multifamily communities and modern mixed-use living.
Connected through Vezbi and quietly powered by GrocerIQ.
$5.1B+
Dinner solved
Prepared meals and ready-to-go favorites make dinner feel easy, fast, and still worth looking forward to.
Everyday market
Fresh groceries, pantry staples, and healthy essentials presented with the polish of a trusted consumer brand.
Everyday essentials
Beauty, wellness, and household staples, including NUMI, so FreshGrab Markets covers more of everyday life in one stop.
The concept
More like a modern market brand. Less like a utility downstairs.
FreshGrab Markets should feel like a neighborhood farmers market that already earned loyalty, just translated into a cleaner, more modern, more scalable residential format.
It belongs in the daily rhythm of the building, with the visual polish of e-commerce, the convenience of downstairs retail, and the investor logic of a repeatable mixed-use amenity.
FreshGrab is designed to feel calm, bright, and premium, closer to a favorite café than a utility errand.
The best retail trip is the one that feels effortless, downstairs, across the courtyard, or on the way home.
Coffee, dinner, flowers, fruit, pantry basics, and the small things people need more often than they plan for.
A market downstairs, curated like a brand people already trust.
Market assortment
Fresh enough to feel local. Polished enough to scale.
The assortment should feel fresh, useful, and easy to trust, from groceries and pantry staples to ready meals and daily essentials.
More like a modern market brand with real products people want to buy, less like a concept render trying to simulate abundance.
Handcrafted coffee, warm pastries, and a place people actually want to linger.
A café experience that feels premium, fast, and part of the building's daily rhythm from the first coffee run onward.
EspressoPastriesMorning light
Chef-prepared meals for busy lives that still want freshness, quality, and taste.
Fresh. Healthy. Convenient. Premium. Dinner feels easier without feeling compromised.
Prepared mealsGrab-and-goDinner solved
One Market. One App. One Community.
Your Neighborhood Market. Connected.
FreshGrab does not end when you leave the market. Through Vezbi, your neighborhood market stays with you, from lists and order-ahead to rewards, pickup, delivery, offers, meals, and community moments.
The physical market and the digital experience are designed to feel like one seamless rhythm, not two separate products.
Build grocery lists
Browse what is fresh today
Order ahead
Schedule pickup or delivery
Discover chef-prepared meals
Receive personalized recommendations
Earn rewards
Access resident-only offers
Join neighborhood events
Connect with the community
The market is downstairs. Everything else lives in the app.
VezbiFreshGrab
Good evening
Your market stays with you.
Fresh today
Bakery, flowers, prepared meals, and tonight's coffee pickup.
Order ahead
Dinner pickup at 6:20
Resident perks
Rewards and building-only offers
Community
Friday tasting, rooftop coffee club, neighborhood recommendations.
Quietly powered by GrocerIQ●
For residential communities
The next essential amenity is not another room. It is a market residents fall in love with.
Luxury apartments already feature pools, fitness centers, coworking, and dog parks. FreshGrab becomes the everyday amenity that residents actually use, talk about, and remember.
PoolFitness centerCoworkingDog parkResident loungeFreshGrab Market & Café
Not simply a retail tenant. A daily reason to love the building more.
It sharpens the resident story, creates emotional differentiation, and makes the property feel more complete from morning coffee to dinner pickup.
The ecosystem
One seamless experience, from intelligence layer to neighborhood life.
FreshGrab is not a standalone market company. It is part of a larger ecosystem designed to make everyday life feel more connected, more responsive, and more enjoyable.
Each layer has a distinct role, but the customer should experience it as one beautifully integrated whole.
QorLabs.ai
Building the quiet intelligence layer for everyday life.
GrocerIQ
Helping each market stay stocked with what its neighborhood actually loves most.
FreshGrab Markets
The place where residents shop, gather, grab coffee, pick up dinner, and return every day.
Vezbi
Keeping the market with residents before, during, and after every visit.
Built for scale
A repeatable model designed for multifamily communities nationwide.
FreshGrab works because it pairs a beautiful consumer experience with a format that can travel, adapt, and compound from building to building.
A format purpose-built for multifamily communities, mixed-use developments, and modern residential neighborhoods.
FreshGrab works because it improves daily life for residents while becoming a meaningful amenity for the property.
Vezbi extends the relationship beyond the visit, turning each market into an always-on neighborhood touchpoint.
GrocerIQ helps every market stay sharper, more local, and more responsive without making the brand feel like a technology demo.
Selected press
Press that strengthens the story.
Early coverage across finance, venture, and real estate helps reinforce that FreshGrab Markets is already being taken seriously as a real market story.
Investing.comOct 14, 2024
Henry Jan’s Latest Unicorn Aims to Change How People Shop for Groceries
A founder-profile piece framing FreshGrab Markets as a new model for grocery access, convenience, and neighborhood retail behavior.
Read coverageVenture Capital PostAug 25, 2024
The Billion Dollar Bet That’s Redefining Grocery Shopping
Coverage focused on the scale of the opportunity and the argument that grocery can be rebuilt around how people actually live now.
Read coverageReal Estate TodayAug 21, 2024
Tech Founder Henry Jan Brings Innovation to Residential Amenities
A real-estate angle on FreshGrab Markets as an amenity that can change the resident experience and strengthen the property story.
Read coverage
The bigger vision
FreshGrab is not just a market. It is the center of modern neighborhood life.
A place to pick up dinner, grab coffee, discover local products, connect with neighbors, and stay linked through a digital experience that continues long after you leave the market.